Reed Exhibitions Australia Combines Salesforce with In-House and Cloud Systems to Transform Exhibitor Registration Processing
The Business Intelligence Group has named AgilePoint Inc. the winner of the 2014 BIG Awards for Business Case Study of the Year.
Mountain View, CA, October 2, 2014 – AgilePoint (http://www.agilepoint.com) announced today that it has been named the winner of the 2014 BIG Awards for Business Case Study of the Year by the Business Intelligence Group for their nomination of Reed Exhibitions’ cloud-based RX-T2N application.
AgilePoint nominated Reed Exhibitions Australias’ implementation of their internally named RX-T2N – Reed Exhibition Transaction to NOVA Integration application. This system integrates and synchronizes (parallelizes) their flagship CMS system supporting exhibitor and event planner enviroments (NOVA), Salesforce.com, the Reed Exhibitions’ web site exhibitor registration system, and numerous external exhibition vendors’ web site registration systems along with a marketing automation system. The system runs on AgilePoint’s cloud platform-as-a-service (PaaS) system hosted on Microsoft’s Azure Cloud.
The RX-T2N system provisions data from various registration sites directly into the Salesforce.com data store for use in reporting, forecasting, and campaign management as well as integrating with a marketing automation system (Eloqua) by collecting both typical registration data and ten to fifteen marketing-question responses by attendees for use in future target marketing. RX-T2N also automates the enterprise workflows, prioritizes registrations according to business rules, manages record de-duplication, and has cut processing times from days to seconds. Additional features include automated resubmission of problematic registrations, error notifications and escalations, and full audit trails for all process steps.
The BIG Awards specialize in recognizing top-performing companies and organizations with a proprietary judging process scored by well-known and experienced leaders and executives from around the globe. “The winners this year epitomize what is going right with companies,” said Russ Fordyce, Managing Director of the Business Intelligence Group. “The sheer amount of innovation and the renewed attention to the customer experience was a common theme. According to the Business Intelligence Group, “Unlike other industry award programs, business people, those with experience and knowledge, judge the BIG Awards. The organization’s proprietary and unique scoring system selectively measures performance across multiple business domains and then rewards those companies whose achievements stand above their peers.”
“We are both proud and honored to work with Reed Exhibitions,” said George Barlow, AgilePoint’s Vice President of BPM & Cloud Solutions. “Reed Exhibitions is an innovative market leader that is transforming their business through the use of cloud-based, process-centric applications. We thank Reed Exhibitions for helping AgilePoint achieve this award and for partnering with us to show the world how leveraging process-centric enterprise applications and cloud services orchestration can produce remarkable business results.”
About Reed Exhibitions
Reed Exhibitions is the world’s premier exhibition organizer, with a network of 34 offices worldwide including offices in the UK, US, Europe, Asia and Australia, and a rapidly growing portfolio of events and partners in the economies of Brazil, Russia, India, China and the Middle East. This global perspective enables them to share local knowledge and world-leading expertise and resources for the benefit of their customers worldwide. They have over 50 years unrivaled experience in developing, marketing, selling and organizing exhibitions and events and excel in creating brand leading, highly targeted events where people from around the world can come together to do business, network and learn. With a unique network of offices and international sales promoters, Reed Exhibition’s market reach is extensive: in 2013 over six million participants attended their events. With a staff of 3500 exhibition specialists they have a growing portfolio of over 500 events in 40 countries including trade and consumer exhibitions, conferences and meetings, ranging across 43 industry sectors – from aerospace and aviation to beauty and cosmetics to sports and recreation. Reed Exhibitions delivers contacts, content and communities with the power to transform businesses. Reed Exhibitions is a division of Reed Elsevier, a world-leading provider of professional information and workflow solutions in the Science, Legal, Medical, Risk Management and Business sectors.
AgilePoint, a leading provider of process-centric application development tools and Business Process Management (BPM) software products, has 1,300+ on-premise and cloud deployments in 25+ countries. AgilePoint customers use AgilePoint “Smart Steps” technology to build enterprise applications that connect people-to-people, people-to-systems and systems-to-systems. By leveraging tools they are already familiar with like Visio, SharePoint, Office 365, Salesforce, Oracle, NetSuite, Dropbox, Box, One Drive and Google Drive, AgilePoint customers build both mission-critical and everyday process applications in half the time of most BPM products while modernizing their IT experience and maximizing ROI for their enterprise. AgilePoint products are providing the power of process automation applications to manufacturing, energy, financial, insurance, healthcare, government and many other types of organizations. http://www.AgilePoint.com